cooldogdesign is a graphic design firm specializing in branding.
Sugar Pond Productions
Logo redesign for a production company.
Glenview Optical, eyewear
Using stationery with two different logos for years, the owners of this optical store knew they had to unify and update their look to remain competitive.
Given free rein so long as it was clean, simple, friendly and engaging, the resulting logo was a not-so-subtle allusion to a face as well as a pair of glasses, highly appropriate for an optical store. It helped that a “G” for Glenview and an “O” for Optical reinforced the concept.
Well-received among the public, the client credits the new look with increasing their business.
Additionally, the logo is also a Merit Award Logo Design Winner in HOW Magazine's 2005 International Design Competition.